Wiki

The purpose of this wiki is to collaborate on the development of TwitFitLog at Startup Weekend SF #2.

What is TwitFitLog?

PROBLEM:

I just worked out and am not near a computer, but I want to log it before I forget. I also want to brag about my cool workout to my friends. Lastly, I want to track my workouts over time.

SOLUTION:

Use Twitter. Send a reply to @fitlog. If you just ran 3 miles, your tweet should look like "@fitlog #run 3 miles". If you forget to log it until the next day, send this tweet: "@fitlog yesterday #run 3 miles". You can tweet your bike ride ("@fitlog #bike 56 miles"), Tibetan Buddhist prostrations ("@fitlog #prostrate 108"), or whatever you can think of ("@fitlog #pushup 23").

HOW:

The TwitFitLog software records your tweets in a database and generates a page that displays your workouts from all your tweets over time. It's simple. No special software; you can even use your phone if you've hooked it up to Twitter.

Use cases

First Release (Sunday)

• parser and database:  pull data in from Tweets @'d or DM'd to @fitlog
• Pages:
  • http://twitfitlog.com/ -- home page features shows what?  ideas/features/mockups

    Hashtag cloud, real time "dale ran 3 miles", , Trending

  • http://twitfitlog.com/USERNAME -- ideas/features/mockups

    Your hashtags, graphs of them, suggestions of who else is similar to you (by frequency of tags, distance of runs?)

  • Get Started page drop-down text:  (to use with SMS, to create a twitter account, to send in, example use cases)

  • What's This pop-up text

• • About Us page -- company story and links, short bios, contact info,  etc.
  • Blog -- Can we easily add a page that is a WordPress blog and we can blog about our progress now and in the future?
  • Get Started -- step by step instructions on how to use TwitFitLog 

  • DOCUMENTATION Define and document behavior and explain to users: you must follow fitlog (we auto-follow back), if you don't already have a twitter account and want to use by SMS, just text "follow fitlog" to 40404 (does that work, or fail because must have username?)

  • Set up something for customer support (GetSatisfaction widget on http://twitfitlog.com/support)?

• Decide and implement policy on twittering as @fitlog (what kinds of messaging, how often, how do we instrument and learn from what we try at first)?  Dale's recommendation: up to four tweets per day, mostly exercise and nutrition tips, @ reply's to high-profile folks who twitter something fitness related, and pimping ourselves (new feature announcements, etc.) at most a couple of times a week.  Our personal twitter streams could also be linked from our AboutUs page and include stuff about what we're doing with @fitlog.

• Do we reply to support requests from @fitlog?  (if no, we could monitor traffic mentioning fitlog and have @fitlogfolks that we can share and post from)

• Can we each get firstname@twitfitlog.com email addresses? (Given one, I'd sign us up for GetSatisfaction)

operations

• agreement on division of equity
•  

marketing

• who are our users and what is our value prop to them?
• monetization ideas/biz model
• naming/branding/logo
• competitive analysis
• creating awareness, user acquisition, user engagement, evangelism
• metrics/instrumentation feeback loops
• customer support (best marketing is to create amazing experiences for users)

product functional areas

populate with possible feature lists (for evaluation against future directions, capture of conversation)

• privacy
• map/globe display
• personal graphs
• challenges (groups of friends or of similar level strangers to support/compete in days exercised, miles biked, or etc.)
• workout plans (100 days to 100 pushups, your first 5k, Jim's marathon plan, etc.)
• exercise instructions (link to videos you could play on your iPhone -- twitter in, get back a link to the exercise video on YouTube)
• web input (in addition to Twitter-only input)
• iPhone input client
• gym workouts (use cases)
• training to an event (use cases)
• comparing to my friends/comparing two users
• outgoing messaging (in FitLog stream as well as possible other streams, using metrics to drive subject matter and frequency, leveraging user-submitted content, enlisting subject matter experts)
• what other broad areas could use more definition?